Dell partnered with Allstar Weekend who show how to POP, CLICK and SWITCH! Performing their new song “Not Your Birthday”, a 300 person flash mob suddenly switched it up as LA’s Hollywood & Highland shopping center became a flashmob dance party! Choreographed by Zakk Manzella and Sean “Fresh” Redding of Flash Mob America, hundreds of fans and shoppers joined in and flipped out as dancers showcased the new changeable lids for Dell’s Inspiron 15R laptop.
“Kuro/Noir” represents black in two different languages: Japanese and French. Each signifies a unique approach to the rugged elegance that premium denim company, Kasil Workshop, sought to capture.
We follow a girl on a classic rite of passage: the American road trip. It’s a place that most if not all youth go through at least once in their life and it’s a great opportunity to show how Dell can be there for you, every step of the way. It was S!A!s task to produce, concept and direct this fact in lyrical terms and express the adventure that lies ahead for all youth.